Facebook Creatives

About This Project

Facebook Creatives for Sheba.xyz

Here are some of my favorite communication designs that performed better. These are mostly done while working in Sheba Platform Limited. As they have been the leading Service Marketplace in Bangladesh, they used to communicate a lot. Every month there were at least two campaigns to shoot. Having 86+ services on the platform we had to design a lot of creative materials for the communications. One interesting point I should share here that most of the times we could not match between the aesthetics of a creative and its performance(I am not talking about reach only, I am talking about the balance between reach and conversion. Often found a B grade design performed better than our expectations. We found it very tricky to catch the attention of the audience on digital media. By the way, many thanks for your time.

Communication Design, Design
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