Ocean Plastics : Animation

Animation for Global Plastics Policy Centre

It’s an animation for Global Plastics Policy Centre. I have worked in idea generation, plan, and storyboard creation, as well as visuals/asset creations. There are two interesting ideas, one is using transparent people. The only visible elements were plastics/nylon fabrics. Another idea was to use the metaphor with underwater plastic materials as living beings like fishes, squids etc. Using vibrant colors was another interesting thing. Hope you liked it. Thanks for your time.